Ditching The Niche
It’s a sloooow creep back up to the mic. My head more focused on each step than what is right in front of me.
Looking down as my toes lift and fall back onto the cool tiled floor.
Finally, I have arrived to the place my feet set out to take me a lifetime ago.
And so, I raise my chin from my neck and clear my throat.
Is this thing on?
You may be wondering where I have been. Then again, maybe you haven’t at all. Blogs are a dime a dozen and there’s definitely no shortage of moms talking about mom stuff on the internet.
Still, this space has been my diary for over five years and suddenly I just abandoned it—or so it may seem.
Truth is, I have been spending a substantial amount of time deciding what I want my voice to sound like in the sea of internet sound.
Everybody tells you that you absolutely need a niche to be successful.
Narrow in on your niche!
Focus on your niche!
Don’t post outside of your niche!
These tips all come from incredibly successful bloggers, so there is obviously proof of the pudding. And yet, every time I would find myself trying to “grow my account” by narrowing in, I felt trapped.
One of the reasons I fell in love with writing as a kid was because there are no limits to it. Stories can take us into someone’s backyard for a DIY tutorial, on a grand road trip through all 50 states, to their traumatic hospital stay, and everything in between. We can create anything we can imagine in our minds through words—be it a unicorn that only eats rainbow bagels or a penguin who becomes the first animal Olympic gold medalist.
When I try and pretend to be only one piece of myself for the sake of a niche, I find myself unable to write here. And when I’m unable to write, my blog goes dark for almost three whole months.
So I have been working on fulfilling all parts of my soul—niche be damned.
For the last 10 weeks I have been diligently working on an ebook that I cannot wait to share with you guys, as well as revamping this site to reflect who I truly am, instead of who society wants me to be.
So here is a brief look at who I am, so that you have a better idea of what to expect out of this space from here on out.
15 Things That Matter To Me
- My husband
- My kids/the trials and triumphs that come with them
- Healthy eating
- My company, Mama Love Collective
- The gut-wrenching moments in life that define us
- Helping others
- Celebratory moments
- Creating printables
- Throwing parties
- The occasional DIY
- Attempting to make this world a better place
If these things appeal to you, then you’re in luck! Because that is precisely the direction this page is taking. Some of these things have long been discussed here and some have never been, so I’m looking forward to fusing everything together.
I hope you’ll continue to join me on this journey and I would LOVE to hear what you’re most excited about reading more of, so make sure to comment and let me know!